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19.09.2011

PRESS RELEASE: Seesmart Holdings Inc.: Zyloware Eyewear Greens Corporate Headquarters with Seesmart Lighting - 50,000 sq ft facility aglow with Seesmart LEDs

DGAP-News: Seesmart Holdings Inc. / Key word(s): Contract Seesmart Holdings Inc.: Zyloware Eyewear Greens Corporate Headquarters with Seesmart Lighting - 50,000 sq ft facility aglow with Seesmart LEDs 19.09.2011 / 09:00 =-------------------------------------------------------------------- Simi Valley, CA, USA - Zyloware Eyewear, a global supplier of high-quality eyewear, is proud to announce that it is the first privately held company based in Westchester County, New York to convert from fluorescent lighting to LED lighting. Zyloware's new 50,000 square foot facility is illuminated by LED lights from manufacturer Seesmart, Inc., a division of Seesmart Holdings, Inc. (Frankfurt: APF). The retrofit began at the end of last year and now Zyloware's offices and distribution center shine with 700 clean, energy-efficient Seesmart LEDs. In August 2010, after 87 years in the same facility, Zyloware moved its corporate headquarters from Long Island City to Port Chester, New York. Zyloware's new facility better accommodates the company, which has evolved and expanded significantly over the decades, but didn't initially support Zyloware's mission to improve its environmental impact. Zyloware quickly identified cost-effective strategies to make the building and the company more environmentally friendly and made the decision to replace its fluorescent lighting with long-lasting Seesmart LED lighting. 'As an innovator in the eyeglass frame business, we also want to be an innovator and role model in sustainable business initiatives. We are proud to be the first privately owned company in Westchester County to convert to LED lighting, and are already feeling the positive effects from this conversion,' said James Shyer, Zyloware Chief Operating Officer. 'After the conversion to Seesmart products, we immediately started saving as much as 40% on our electric costs from when we first moved in to our new facility. We expect to recoup our investment in less than 2 years,' he added. Seesmart's LED lighting is 50%+ more efficient than fluorescent lighting and is rated for up to 50,000 hours of operation. LEDs produce far less heat than fluorescents, decreasing the demand on air conditioning systems. Thus, the transition to LED lighting reduces Zyloware's energy expenditure and consequently its carbon footprint. In fact, the retrofit reduces Zyloware's CO2 footprint by over 146,000 lbs annually, a dramatic step in becoming a more environmentally responsible company. Zyloware has even installed motion sensors throughout its facility to further reduce energy use. The retrofit has also positively impacted employee comfort and productivity. Since switching to Seesmart products, Zyloware employees have experienced a reduction in eye strain and glare caused by fluorescent lighting. Their facility is now absent of the constant humming noise produced by fluorescent ballasts. Some areas of the facility are even achieving 27 more footcandles with LED lighting than they were with fluorescents. The color temperature of the LED lighting is also important to Zyloware's manufacturing. At 5,800 Kelvin, the day white LED lamps mimic the color of sunlight, which allows employees to see colors much the same way they appear in natural light - a great benefit for designing eyewear. For nearly a century, family-owned and operated Zyloware Eyewear has prided itself on quality, service and customer satisfaction. Zyloware is committed to environmental initiatives, and with the addition of Seesmart LED lighting throughout its facility, is making huge strides in becoming more environmentally responsible. The company continues to explore further means by which to reduce its environmental impact. About Seesmart Seesmart, Inc. is a division of Seesmart Holdings, Inc. Seesmart, Inc. is a complete LED lighting solutions company with decades of experience in research and development, manufacturing and distribution. Seesmart offers a broad product line to meet most commercial or residential needs and delivers a rapid ROI, high-quality products backed by up to a five-year warranty, immediate energy savings and true retrofit solutions. For more information, please visit www.seesmartled.com. This news release may contain certain forward-looking statements, expectations, intentions, strategies and beliefs regarding the future. All statements contained herein are based upon information available to the management of Seesmart as of the date hereof, and actual results may vary based upon future events, both within and without the control of the management, including risks and uncertainties that could cause actual results to differ materially. Management does not take any responsibility to update the contents of this News Release in case new aspects arise or new conditions change the facts available. ** END OF NEWS RELEASE ** Seesmart Holdings, Inc. (DE: APF) is an independent, exchange listed company which, together with its operating subsidiary Seesmart, Inc., a Delaware corporation (collectively 'Seesmart'), operates in the segment of 'Cleantech / LED Technology.' Registered office: Seesmart, Inc. 4139 Guardian Street Simi Valley, CA 93063 Tel: 877.578.2536 Fax: 888.239.0959 info@seesmartled.com www.seesmartled.com ISIN: CA8157841039 WKN: A1JFM8 Frankfurt, Open Market Investor Relations: Brooke Wagner ir@seesmartled.com Tel: +1.805.578.2536 End of Corporate News =-------------------------------------------------------------------- 19.09.2011 Dissemination of a Corporate News, transmitted by DGAP - a company of EquityStory AG. The issuer is solely responsible for the content of this announcement. DGAP's Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases. Media archive at www.dgap-medientreff.de and www.dgap.de =-------------------------------------------------------------------- 139625 19.09.2011

DGAP-News: Seesmart Holdings Inc. / Key word(s): Contract Seesmart Holdings Inc.: Zyloware Eyewear Greens Corporate Headquarters with Seesmart Lighting - 50,000 sq ft facility aglow with Seesmart LEDs 19.09.2011 / 09:00 =-------------------------------------------------------------------- Simi Valley, CA, USA - Zyloware Eyewear, a global supplier of high-quality eyewear, is proud to announce that it is the first privately held company based in Westchester County, New York to convert from fluorescent lighting to LED lighting. Zyloware's new 50,000 square foot facility is illuminated by LED lights from manufacturer Seesmart, Inc., a division of Seesmart Holdings, Inc. (Frankfurt: APF). The retrofit began at the end of last year and now Zyloware's offices and distribution center shine with 700 clean, energy-efficient Seesmart LEDs. In August 2010, after 87 years in the same facility, Zyloware moved its corporate headquarters from Long Island City to Port Chester, New York. Zyloware's new facility better accommodates the company, which has evolved and expanded significantly over the decades, but didn't initially support Zyloware's mission to improve its environmental impact. Zyloware quickly identified cost-effective strategies to make the building and the company more environmentally friendly and made the decision to replace its fluorescent lighting with long-lasting Seesmart LED lighting. 'As an innovator in the eyeglass frame business, we also want to be an innovator and role model in sustainable business initiatives. We are proud to be the first privately owned company in Westchester County to convert to LED lighting, and are already feeling the positive effects from this conversion,' said James Shyer, Zyloware Chief Operating Officer. 'After the conversion to Seesmart products, we immediately started saving as much as 40% on our electric costs from when we first moved in to our new facility. We expect to recoup our investment in less than 2 years,' he added. Seesmart's LED lighting is 50%+ more efficient than fluorescent lighting and is rated for up to 50,000 hours of operation. LEDs produce far less heat than fluorescents, decreasing the demand on air conditioning systems. Thus, the transition to LED lighting reduces Zyloware's energy expenditure and consequently its carbon footprint. In fact, the retrofit reduces Zyloware's CO2 footprint by over 146,000 lbs annually, a dramatic step in becoming a more environmentally responsible company. Zyloware has even installed motion sensors throughout its facility to further reduce energy use. The retrofit has also positively impacted employee comfort and productivity. Since switching to Seesmart products, Zyloware employees have experienced a reduction in eye strain and glare caused by fluorescent lighting. Their facility is now absent of the constant humming noise produced by fluorescent ballasts. Some areas of the facility are even achieving 27 more footcandles with LED lighting than they were with fluorescents. The color temperature of the LED lighting is also important to Zyloware's manufacturing. At 5,800 Kelvin, the day white LED lamps mimic the color of sunlight, which allows employees to see colors much the same way they appear in natural light - a great benefit for designing eyewear. For nearly a century, family-owned and operated Zyloware Eyewear has prided itself on quality, service and customer satisfaction. Zyloware is committed to environmental initiatives, and with the addition of Seesmart LED lighting throughout its facility, is making huge strides in becoming more environmentally responsible. The company continues to explore further means by which to reduce its environmental impact. About Seesmart Seesmart, Inc. is a division of Seesmart Holdings, Inc. Seesmart, Inc. is a complete LED lighting solutions company with decades of experience in research and development, manufacturing and distribution. Seesmart offers a broad product line to meet most commercial or residential needs and delivers a rapid ROI, high-quality products backed by up to a five-year warranty, immediate energy savings and true retrofit solutions. For more information, please visit www.seesmartled.com. This news release may contain certain forward-looking statements, expectations, intentions, strategies and beliefs regarding the future. All statements contained herein are based upon information available to the management of Seesmart as of the date hereof, and actual results may vary based upon future events, both within and without the control of the management, including risks and uncertainties that could cause actual results to differ materially. Management does not take any responsibility to update the contents of this News Release in case new aspects arise or new conditions change the facts available. ** END OF NEWS RELEASE ** Seesmart Holdings, Inc. (DE: APF) is an independent, exchange listed company which, together with its operating subsidiary Seesmart, Inc., a Delaware corporation (collectively 'Seesmart'), operates in the segment of 'Cleantech / LED Technology.' Registered office: Seesmart, Inc. 4139 Guardian Street Simi Valley, CA 93063 Tel: 877.578.2536 Fax: 888.239.0959 info@seesmartled.com www.seesmartled.com ISIN: CA8157841039 WKN: A1JFM8 Frankfurt, Open Market Investor Relations: Brooke Wagner ir@seesmartled.com Tel: +1.805.578.2536 End of Corporate News =-------------------------------------------------------------------- 19.09.2011 Dissemination of a Corporate News, transmitted by DGAP - a company of EquityStory AG. The issuer is solely responsible for the content of this announcement. DGAP's Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases. Media archive at www.dgap-medientreff.de and www.dgap.de =-------------------------------------------------------------------- 139625 19.09.2011

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