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11.10.2011

PRESS RELEASE: Seesmart, Inc. names Steven Engineering, Inc. as Master Logistics Supplier

DGAP-News: Seesmart Holdings Inc. / Key word(s): Contract Seesmart, Inc. names Steven Engineering, Inc. as Master Logistics Supplier 11.10.2011 / 09:00 =-------------------------------------------------------------------- Seesmart, Inc. Simi Valley, CA, USA - Seesmart, Inc., industry-leading LED lighting manufacturer and a division of Seesmart Holdings, Inc. (Frankfurt: APF), has appointed California-based Steven Engineering, Inc. as its Master Logistics Supplier. In its role as Master Logistics Supplier, Steven Engineering will act as a third-party logistics partner for Seesmart, warehousing $1.5 million dollars in Seesmart product and processing an approximate $1 million dollars per month in orders from Seesmart customers. This is the first time in the company's history that Seesmart has designated a Master Logistics Supplier. The new relationship will enable Seesmart to better manage its rapid growth by expediting the fulfillment process. It will also facilitate the acceleration of Seesmart's dealer program, which currently seeks to recruit and certify over 30 new dealers each month. 'Seesmart welcomes Steven Engineering as a strategic partner in aiding the growth of Seesmart's dealer network and the efficiency of our entire sales network,' said Ken Ames, CEO of Seesmart, Inc. 'Steven Engineering brings decades of inventory management and logistics experience that will play a key role in getting products into the hands of end-users in a very fast-paced and growing industry. Their competency will enable us to deliver products faster and reduce our sales cycle time, thereby helping us maintain our tremendous growth.' About Steven Engineering Steven Engineering is a global provider of products, services and solutions to industrial and commercial users of electrical, electronic, pneumatic and automation products, as well as offering inventory management and logistic service programs. Founded in 1975 and headquartered in South San Francisco California, Steven Engineering is consistently ranked as one of the largest distribution companies in the United States. For more information, please contact Steven Engineering at www.stevenengineering.com or 1-800-258-9200. About Seesmart Seesmart, Inc. is a division of Seesmart Holdings, Inc. Seesmart, Inc. is a complete LED lighting solutions company with decades of experience in research and development, manufacturing and distribution. Seesmart offers a broad product line to meet most commercial or residential needs and delivers a rapid ROI, high-quality products backed by up to a five-year warranty, immediate energy savings and true retrofit solutions. For more information, please visit www.seesmartled.com. This news release may contain certain forward-looking statements, expectations, intentions, strategies and beliefs regarding the future. All statements contained herein are based upon information available to the management of Seesmart as of the date hereof, and actual results may vary based upon future events, both within and without the control of the management, including risks and uncertainties that could cause actual results to differ materially. Management does not take any responsibility to update the contents of this News Release in case new aspects arise or new conditions change the facts available. ** END OF NEWS RELEASE ** Seesmart Holdings, Inc. (DE: APF) is an independent, exchange listed company which, together with its operating subsidiary Seesmart, Inc., a Delaware corporation (collectively 'Seesmart'), operates in the segment of 'Cleantech / LED Technology.' Registered office: Seesmart, Inc. 4139 Guardian Street Simi Valley, CA 93063 Tel: +1 877.578.2536 Fax: +1 888.239.0959 info@seesmartled.com www.seesmartled.com ISIN: CA8157841039 WKN: A1JFM8 Frankfurt, Open Market Investor Relations: Brooke Wagner ir@seesmartled.com Tel: +1.805.578.2536 End of Corporate News =-------------------------------------------------------------------- 11.10.2011 Dissemination of a Corporate News, transmitted by DGAP - a company of EquityStory AG. The issuer is solely responsible for the content of this announcement. DGAP's Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases. Media archive at www.dgap-medientreff.de and www.dgap.de =-------------------------------------------------------------------- 140556 11.10.2011

DGAP-News: Seesmart Holdings Inc. / Key word(s): Contract Seesmart, Inc. names Steven Engineering, Inc. as Master Logistics Supplier 11.10.2011 / 09:00 =-------------------------------------------------------------------- Seesmart, Inc. Simi Valley, CA, USA - Seesmart, Inc., industry-leading LED lighting manufacturer and a division of Seesmart Holdings, Inc. (Frankfurt: APF), has appointed California-based Steven Engineering, Inc. as its Master Logistics Supplier. In its role as Master Logistics Supplier, Steven Engineering will act as a third-party logistics partner for Seesmart, warehousing $1.5 million dollars in Seesmart product and processing an approximate $1 million dollars per month in orders from Seesmart customers. This is the first time in the company's history that Seesmart has designated a Master Logistics Supplier. The new relationship will enable Seesmart to better manage its rapid growth by expediting the fulfillment process. It will also facilitate the acceleration of Seesmart's dealer program, which currently seeks to recruit and certify over 30 new dealers each month. 'Seesmart welcomes Steven Engineering as a strategic partner in aiding the growth of Seesmart's dealer network and the efficiency of our entire sales network,' said Ken Ames, CEO of Seesmart, Inc. 'Steven Engineering brings decades of inventory management and logistics experience that will play a key role in getting products into the hands of end-users in a very fast-paced and growing industry. Their competency will enable us to deliver products faster and reduce our sales cycle time, thereby helping us maintain our tremendous growth.' About Steven Engineering Steven Engineering is a global provider of products, services and solutions to industrial and commercial users of electrical, electronic, pneumatic and automation products, as well as offering inventory management and logistic service programs. Founded in 1975 and headquartered in South San Francisco California, Steven Engineering is consistently ranked as one of the largest distribution companies in the United States. For more information, please contact Steven Engineering at www.stevenengineering.com or 1-800-258-9200. About Seesmart Seesmart, Inc. is a division of Seesmart Holdings, Inc. Seesmart, Inc. is a complete LED lighting solutions company with decades of experience in research and development, manufacturing and distribution. Seesmart offers a broad product line to meet most commercial or residential needs and delivers a rapid ROI, high-quality products backed by up to a five-year warranty, immediate energy savings and true retrofit solutions. For more information, please visit www.seesmartled.com. This news release may contain certain forward-looking statements, expectations, intentions, strategies and beliefs regarding the future. All statements contained herein are based upon information available to the management of Seesmart as of the date hereof, and actual results may vary based upon future events, both within and without the control of the management, including risks and uncertainties that could cause actual results to differ materially. Management does not take any responsibility to update the contents of this News Release in case new aspects arise or new conditions change the facts available. ** END OF NEWS RELEASE ** Seesmart Holdings, Inc. (DE: APF) is an independent, exchange listed company which, together with its operating subsidiary Seesmart, Inc., a Delaware corporation (collectively 'Seesmart'), operates in the segment of 'Cleantech / LED Technology.' Registered office: Seesmart, Inc. 4139 Guardian Street Simi Valley, CA 93063 Tel: +1 877.578.2536 Fax: +1 888.239.0959 info@seesmartled.com www.seesmartled.com ISIN: CA8157841039 WKN: A1JFM8 Frankfurt, Open Market Investor Relations: Brooke Wagner ir@seesmartled.com Tel: +1.805.578.2536 End of Corporate News =-------------------------------------------------------------------- 11.10.2011 Dissemination of a Corporate News, transmitted by DGAP - a company of EquityStory AG. The issuer is solely responsible for the content of this announcement. DGAP's Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases. Media archive at www.dgap-medientreff.de and www.dgap.de =-------------------------------------------------------------------- 140556 11.10.2011

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